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Your 2015 Website Checkup

Monday, January 5, 2015

When was the last time you gave your website a checkup? We understand audits are extremely valuable and can determine if your website is optimized to achieve your goals. Our team works with you to make sure your website is primed for maximum results.

The Benefits of a Website Audit: Marketing
• High Quality Content Management
• Update SEO/SEM Strategies
• Effective Navigation Tools
• Improve Conversions and Lead Generation
• Simplify Web Design and Layout

These efforts can attract more visitor to your website and improve opportunities to generate leads. In today’s market, just having a website does not guarantee results. In determining the overall efficiency of your website, we check to make sure your site is designed with your visitors in mind. The design and overall navigability of your website should take into account the reason your target audience will visit your site and the information they will seek. The main goal here is to make it easy for people to get to the information they're looking for. As a result, you’ll likely see conversion rates improve.

The Benefits of a Website Audit: Technical
• Optimize to Responsive Layout
• Improve Site Structure
• Optimize URLs
• Fix Open Link and Error Codes
• Increase Speed and Loading Times

A technical audit will optimize the performance of your website in several key areas. We will check through your website code to ensure it is error-free and streamlined, identifying sections that need updating. This will reduce the time it takes for each page of your site to load, which is extremely important in today’s competitive online environment. Switching to a responsive layout will “future proof” your site, allowing it to adapt to whatever new device happens to become popular. Users will have a much more satisfying experience when visiting your site, and you search engine rankings will be improved.

Categories: Responsive, SEO/SEM, Web Design, Web Development


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